Inbound sales calls

How to increase website inbound leads by up to 75%

How to increase website inbound leads by up to 75%

According to BIA/Kelsey’s latest research in call monetization, annual phone calls to businesses reach 162 billion by 2019. That’s more than double the roughly 77 billion calls generated last year from mobile devices. This might be surprising, with the rise of website chats and messaging.

Sales departments should be happy with that because inbound calls are the most valuable kind of leads and opportunities for new customers. This is especially true if you sell high margin B2B and B2C products, or when customers need a consultation before buying something very important.

Still, some people feel uncomfortable making phone calls. What are the reasons for this, and how can you eliminate those barriers and gain efficiency in your website? In this article, we will take you through some solutions.

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The Call back widget

How customers can contact your company

Like any business, you have clients, and you don’t want them to go to companies you compete with. If your customers ever get concerned with your services, it’s important for them to know that they can get you on the phone without any difficulties. The Callback Tracker offers guaranteed callback in 30 seconds. The widget calls the customer and searches for an available sales representative to connect with them.

Future clients consistently ask us how they can be sure that our dial-up system is guaranteed, and all the promises we give aren’t meaningless. This article will give you answers to these questions.

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Click to Call

Click to Call – What is it and how can it help my business?

Click-to-Call, also known as Click-to-Dial or Click-for-Talk, is the recent marketing strategy where a call back request widget can be used to convert incoming web traffic into voice calls. The Click-to-Call service offered by Callback Tracker allows for direct and immediate connectivity to online visitors in real time. So, how does it work?

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Google Analytics Integration

Integrating Callback Tracker with Google Analytics and Google AdWords

Callback Tracker makes it easy to see phone calls initiated from a website that uses Callback Tracker widget in Google Analytics as events, and in Google AdWords as conversions.

To enable Google Analytics for Callback Tracker – go to Widgets / Widget Settings, enter Google Analytics ID and click Save button at the bottom.

Now after each phone call initiated from a website that uses Callback Tracker our widget will send data listed below to google analytics including gclid (google adwords click ID) that will contain visitor’s info.

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